First National WEA Test Message "Presidential Alert" Scheduled
The first national WEA test message is scheduled to be sent to cell phones connected to wireless providers participating in the emergency communications alert system at 2:18 pm EST on October 3, 2018.
The Federal Emergency Management Agency (FEMA), in coordination with the Federal Communications Commission (FCC), will conduct a nationwide test of the Emergency Alert System (EAS) and Wireless Emergency Alerts (WEA) on the backup date of October 3, 2018 due to ongoing response efforts to Hurricane Florence. The WEA portion of the test commences at 2:18 p.m. EDT, and the EAS portion follows at 2:20 p.m. EDT. The test will assess the operational readiness of the infrastructure for distribution of a national message and determine whether improvements are needed.
The WEA test message will be sent to cell phones that are connected to wireless providers participating in WEA. This is the fourth EAS nationwide test and the first national WEA test. Previous EAS national tests were conducted in November 2011, September 2016, and September 2017 in collaboration with the FCC, broadcasters, and emergency management officials in recognition of FEMA’s National Preparedness Month.
The EAS is a national public warning system that provides the President with the communications capability to address the nation during a national emergency. The test is made available to EAS participants (i.e., radio and television broadcasters, cable systems, satellite radio and television providers, and wireline video providers) and is scheduled to last approximately one minute. The test message will be similar to regular monthly EAS test messages with which the public is familiar. The EAS message will include a reference to the WEA test:
“THIS IS A TEST of the National Emergency Alert System. This system was developed by broadcast and cable operators in voluntary cooperation with the Federal Emergency Management Agency, the Federal Communications Commission, and local authorities to keep you informed in the event of an emergency. If this had been an actual emergency an official message would have followed the tone alert you heard at the start of this message. A similar wireless emergency alert test message has been sent to all cell phones nationwide. Some cell phones will receive the message; others will not. No action is required.”
Cell towers will broadcast the WEA test for approximately 30 minutes beginning at 2:18 p.m. EDT. During this time, WEA compatible cell phones that are switched on, within range of an active cell tower, and whose wireless provider participates in WEA should be capable of receiving the test message. Some cell phones will not receive the test message, and cell phones should only receive the message once. The WEA test message will have a header that reads "Presidential Alert" and text that says:
“THIS IS A TEST of the National Wireless Emergency Alert System. No action is needed.”
The WEA system is used to warn the public about dangerous weather, missing children, and other critical situations through alerts on cell phones. The national test will use the same special tone and vibration as with all WEA messages (i.e. Tornado Warning, AMBER Alert). Users cannot opt out of receiving the WEA test.
The test was originally planned for September 20, 2018 but has been postponed until October 3, 2018 due to ongoing response efforts to Hurricane Florence.
— Alabama Broadcasters (@ALBroadcasters) July 13, 2018
According to NBC News: "This is uncharted territory for most employees in emergency response and management, since this would be the first wireless emergency alert from an American president since the EAS was put in place by the Federal Communications Commission in 1997."
Despite it being the first WEA test, some agencies have been making announcements on social channels since prior to the original test date:
⚠️Don't be alarmed when your phone buzzes loudly on Thurs. Sept. 20th around 2:18 p.m.📲! The @fema in coordination with the @FCC will be conducting the first national Wireless Emergency Alerts (WEA) system test. For more information and FAQs ➡️https://t.co/RrP6vR9lSs #WEA pic.twitter.com/x5j8GG3ggW
— Ready Fairfax (@ReadyFairfax) September 17, 2018